Toyota

The Psychology of Car Naming: How Brands Choose Model Names

Delve into the strategies and cultural considerations behind how car companies name their models.

Explore how modular design is allowing car manufacturers to streamline production and increase model variety.

Explore how the Toyota Tundra became a full-size pickup designed for American needs.

Examine how certain car brands have become intertwined with national identities and cultural pride.

Discover how the Toyota Starlet became a hot hatch legend in Japan.

Discover how the Toyota Crown became a symbol of Japanese luxury.

Explore how the Mitsubishi Pajero became a favorite for off-road enthusiasts worldwide.

Discover how the Toyota Corolla AE86 gained fame in the drifting world.

Explore how principles from nature are being applied to create more efficient vehicles.

Explore how artificial photosynthesis technology could turn cars into mobile air purifiers.

Learn how the Toyota MR2 became Japan’s most famous mid-engine sports car.

Discover the history of the Dodge Stealth, an often overlooked sports car of the 90s.

Discover how the Toyota Celica became a beloved sporty coupé.

Explore how video game technology is being used to create more engaging driver education programs.

Explore how bamboo is being used as a sustainable alternative in car interior design.